Title: Boosting Productivity in Freight Broker Sales: 5 Key Tips

Title: Boosting Productivity in Freight Broker Sales: 5 Key Tips

Dec 23, 2023

Are you in the logistics industry, specifically in freight broker sales? If so, you know that boosting productivity is essential for success in this competitive field.

This blog post will delve into five critical tips to maximize productivity and drive your freight broker sales career forward.

By implementing these strategies, you can achieve your goals and stand out in the logistics industry.

1. Sales Strategy: The Foundation of Success

To excel in logistics, a well-crafted sales strategy is crucial. It will take more than just randomly making calls and sending emails.

Consider these statistics: companies with a clear sales strategy are 33% more likely to be high performers, and 80% of sales reps feel they need more training in sales strategy.

To boost productivity, invest time in crafting a comprehensive sales strategy. Map out your goals, target audience, and key messaging.

Leverage your customized CRM system as a sales enablement tool to execute your strategy effectively.

2. Staying Updated with Logistics Industry News

In the fast-paced logistics sector, staying informed is non-negotiable. The correct data can be a game-changer.

Freight broker professionals who keep up with industry news are more likely to identify emerging trends and opportunities.

In fact, regularly reading industry news can increase your overall productivity by 10%. Make a habit of reading industry news daily.

Subscribe to relevant publications, blogs, and podcasts. Share noteworthy insights with your team. Being informed will give you a competitive edge.

3. Personal Development for Professional Growth

The best sales professionals understand that personal development is a continuous journey.

Research shows that 92% of salespeople say improving personal development is critical to success, and those who invest in personal development see a 34% increase in productivity.

Allocate time each day for personal development.

Listen to podcasts on self-improvement during your commute or while snowmobiling.

Read books, attend seminars, and seek mentors to enhance your skills and mindset. Investing in yourself will pay off in your freight broker sales career.

4. Maximizing Productivity: Work Smart, Not Just Hard

Productivity is not solely about the hours you put in but what you achieve. Highly productive sales reps are 56% more likely to use productivity-enhancing tools, and effective time management can boost productivity by 25%.

Harness the power of productivity tools. Your customized CRM system is more than just a database; use it to streamline tasks, automate follow-ups, and analyze sales data.

Work smart to make the most of your time and increase your productivity.

5. Stickability: The Secret Ingredient

In the logistics industry, success often boils down to stickability – staying committed to your mission and dreams.

Consider these facts: 80% of sales require five follow-up calls after the initial meeting, yet only 12% of sales reps make more than three contacts. Stick with your goals.

Follow up relentlessly, use your CRM system to track interactions, and adjust your strategy based on data.

The more you stick with it, the closer you get to achieving your mission.


Boosting productivity is your golden ticket to success in Freight Broker Sales/Logistics Sales.

Craft a solid sales strategy, stay updated with industry news, invest in personal development, work smart, and always remember your mission.

Remember, data is your ally – leverage it through your customized CRM system like Bridger.

Implement these five critical tips to boost your productivity in freight broker sales and achieve success in your career.

Now, go out there and make it happen!

Ready to take your freight broker sales career to the next level?

Sign up for my Resource Hub, the ultimate FREE membership for boosting productivity and achieving success in the logistics industry. With the tools in my resource hub, you can streamline your sales process, automate follow-ups, and get exclusive tools to help you make informed decisions with prospects and clients. Take advantage of this opportunity to maximize your productivity and drive your career forward. Sign up for free today and start making a minimum of a million dollars in profit a year.